Atlantis Fantasyworld!

Presenting a look at Santa Cruz, CA's Atlantis Fantasyworld!

Atlantis Fantasyworld's exterior presents a professional image, which can go a long way towards attracting new customers.

Atlantis Fantasyworld Manager Jeanne Buffa (left) and Owner Joe Ferrara - Click here for a larger image!

Ferrara uses the Multipurpose Vidlit Counter Rack (<a href=

JAN023951J) to display hot books and build impulse sales - Click here for a larger image!" height="154" />

Atlantis Fantasyworld's second room features a space motif -- including Star Trek-themed "port windows" -- and offers a number of sci-fi favorites. Ferrara uses the Multipurpose Vidlit Counter Rack (JAN023951J) to display hot books and build impulse sales.

Atlantis Fantasyworld's second room features a space motif -- including Star Trek-themed "port windows" -- and offers a number of sci-fi favorites - Click here for a larger image!

At Atlantis Fantasyworld, manga-sized trade paperbacks are displayed on greeting card spinners -- an idea Ferrara got from Flying Colors Comics Owner Joe Field.

At a recent display and rack show in Las Vegas, NV, Ferrara found slat wall-insertable video racks, which he uses to display trade paperbacks and graphic novels - Click here for a larger image!

Atlantis Fantasyworld's trade paperback selection is well organized... - Click here for a larger image!

...and divided by genre, making it easy for customers to find what they're looking for - Click here for a larger image!

Atlantis Fantasyworld's trade paperback selection is well organized and divided by genre, making it easy for customers to find what they're looking for!