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Top 50 Toys: September 2021

Funko's POP! Marvel Iron Man 2: Iron Man Mk. IV with Gantry Glow-in-the-Dark Deluxe Vinyl Figure, a PREVIEWS Exclusive release, was September's best-selling toy product.

Also from Funko, the PREVIEWS Exclusive POP! DC Heroes: Batman White Knight: Batman/The Joker Vinyl Figure 2-Pack charted for a second straight month and ranked #7 for September.

threezero's Transformers: War for Cybertron: Nemesis Prime Deluxe Figure, another PREVIEWS Exclusive product, ranked #2 for the month. Also, Diamond Select Toys had four products in the top ten, with the Cobra Kai Deluxe Action Figure Box Set the manufacturer's top product at #3.

TOP 50 TOYS & STATUES
Based on Total Invoiced Dollars of Products Invoiced in September 2021

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 POP IRON MAN 2 IRON MAN MKIV W/GANTRY PX GID DLX VIN FIG $29.99 DEC209218 FUNKO
2 TRANSFORMERS WAR FOR CYBERTRON NEMESIS PRIME PX DLX FIG $128.05 AUG208060 THREEZERO
3 SDCC 2021 COBRA KAI DLX ACTION FIGURE BOX SET $75.00 FEB218594 DIAMOND SELECT TOYS LLC
4 MARVEL VILLAINS LEGENDS 6IN AF ASST 202101 $122.00 JAN218204 HASBRO TOY GROUP
5 TMNT MIRAGE VARIANT PX REACTION FIG 4PC SET $48.60 NOV208913 SUPER7
6 UNIVERSAL FRANKENSTEIN S MONSTER B&W ULTIMATE 7IN AF $32.99 JAN218112 NECA
7 SDCC 2021 POP DC BATMAN WHITE KNIGHT BATMAN/JOKER PX FIG 2PK $22.99 AUG208758 FUNKO
8 AVATAR SERIES 1 DLX ACTION FIGURE ASST $149.94 JUN208702 DIAMOND SELECT TOYS LLC
9 AVATAR LAB GALLERY ZUKO PVC STATUE $49.99 FEB211928 DIAMOND SELECT TOYS LLC
10 MARVEL SELECT WANDAVISION SCARLET WITCH AF $29.99 APR212357 DIAMOND SELECT TOYS LLC
11 TMNT ULTIMATES WAVE 3 MICHELANGELO ACTION FIGURE $35.10 APR208624 SUPER7
12 SDCC 2021 MUPPETS DLX DR HONEYDEW & BEAKER AF SET $29.99 DEC208516 DIAMOND SELECT TOYS LLC
13 TMNT ULTIMATES WAVE 3 ROCKSTEADY ACTION FIGURE $35.10 APR208625 SUPER7
14 LORD OF THE RINGS DLX AF SERIES 3 ARAGORN $29.99 JAN219286 DIAMOND SELECT TOYS LLC
15 DC COLLECTOR BUILD-A 7IN SCALE AF WV5 SUICIDE SQUAD ASST $116.18 DEC209237 MCFARLANE TOYS
16 KING KONG SKULL ISLAND ULTIMATE 7IN AF $32.99 MAY219512 NECA
17 POWER RANGERS LIGHTNING 6IN AF ASST 202103 $122.00 OCT208267 HASBRO TOY GROUP
18 KING KONG CONCRETE JUNGLE ULTIMATE 7IN AF $32.99 MAY219511 NECA
19 MARVEL GALLERY PUMPKIN BOMB SPIDER-MAN PVC STATUE $49.99 JUN198960 DIAMOND SELECT TOYS LLC
20 TMNT ULTIMATES WAVE 3 METALHEAD ACTION FIGURE $35.10 APR208623 SUPER7
21 MARVEL GALLERY VENOM COMIC PVC FIGURE $49.99 MAY182304 DIAMOND SELECT TOYS LLC
22 BATMAN 1989 BATARANG PROP REPLICA $15.99 JAN219087 NECA
23 MARVEL SELECT TITANIUM MAN AF $29.99 DEC202074 DIAMOND SELECT TOYS LLC
24 MY HERO ACADEMIA THE EVIL VILLAINS V1 HIMIKO TOGA FIG $24.99 NOV208664 LITTLE BUDDY, LLC
25 MARVEL SELECT HUMAN TORCH AF $29.99 NOV201958 DIAMOND SELECT TOYS LLC
26 SDCC 2021 GUNDAM INFINITY GUNDAM SEED GOLD ASTRAY PX AF $24.99 FEB219092 BANDAI AMERICA
27 LORD OF THE RINGS DLX AF ASST SERIES 3 $179.94 APR212365 DIAMOND SELECT TOYS LLC
27 LORD OF THE RINGS DLX AF SERIES 1 LEGOLAS $29.99 FEB208569 DIAMOND SELECT TOYS LLC
29 LORD OF THE RINGS DLX AF SERIES 1 GIMLI $29.99 FEB208568 DIAMOND SELECT TOYS LLC
30 POP DELUXE MARVEL HEROES KING DEADPOOL ON THRONE PX VIN FIG $28.99 APR208304 FUNKO
31 AVP CELTIC PREDATOR PX 1/18 SCALE FIG $19.99 APR208458 HIYA TOYS
32 INUYASHA SESSHOMARU NENDOROID AF $69.99 OCT208364 GOOD SMILE COMPANY
33 TMNT ULTIMATES WAVE 3 APRIL ONEIL ACTION FIGURE $35.10 APR208622 SUPER7
34 DC GAMING 7IN SCALE WV4 AF ASST $89.63 DEC209242 MCFARLANE TOYS
35 GODZILLA 2002 TOHO LG KAIJU SER GODZILLA 10IN PVC FIG $150.25 NOV208098 STAR ACE TOYS LIMITED
36 NARUTO SHIPPUDEN 4IN POSEABLE AF ENCORE S1 ASST $187.05 DEC209262 TOYNAMI INC
37 JAWS TOONY TERRORS JAWS & QUINT 6IN AF 2PK $30.99 FEB218251 NECA
38 GUNDAM INFINITY GUNDAM RX-78-2 4.5 IN AF ASST $65.48 MAR218702 BANDAI AMERICA
39 GODZILLA CLASSIC GODZILLA 11IN FIG CS $32.47 FEB218325 PLAYMATES
40 IRON GIANT SELECT BATTLE MODE ACTION FIGURE $29.99 APR212366 DIAMOND SELECT TOYS LLC
41 STAR WARS THE MANDALORIAN CHILD IN CHAIR 1/2 SCALE STATUE $225.00 AUG202092 DIAMOND SELECT TOYS LLC
42 MOTU ORIGINS HE-MAN AF CS $47.52 AUG208942 MATTEL TOYS
43 LORD OF THE RINGS DLX AF SERIES 3 ORC $29.99 JAN219285 DIAMOND SELECT TOYS LLC
44 MARVEL SELECT MARVEL NOW SILVER CENTURION IRON MAN AF $29.99 OCT202000 DIAMOND SELECT TOYS LLC
45 DEMON SLAYER KIMETSU V16 OBANAI IGURO FIG $24.99 DEC209077 LITTLE BUDDY, LLC
46 MOTU ORIGINS SKELETOR AF CS $47.52 AUG208943 MATTEL TOYS
47 MARVEL COMIC IRON MAN 1/7 SCALE BUST $69.99 DEC202077 DIAMOND SELECT TOYS LLC
48 POP TMNT KRANG 6IN VINYL FIGURE $18.50 MAY218425 ENTERTAINMENT EARTH LLC
49 2021 CON EX GUNDAM INFINITY EPIC BATTLE RX-78 & ZAKU AF 2PK $26.20 FEB219090 BANDAI AMERICA
50 BUFFY THE VAMPIRE SLAYER GALLERY BUFFY PVC STATUE $49.99 NOV201954 DIAMOND SELECT TOYS LLC

This information may not be reproduced in any format without the express permission of Diamond Comic Distributors.

Item codes followed by -M indicate multiple covers and skus at the standard SRP.

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty stores may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

About the Diamond Sales Index: The Sales Index of selected monthly Best Seller Charts is presented as a comparative tool for retailers and publishers. It presents Diamond’s monthly sales for individual titles in relation to Diamond’s total sales for the issue of Marvel Comics' monthly Amazing Spider-Man comic book. (Amazing Spider-Man is used as the control title — with a value of 100 — because sales of Amazing Spider-Man usually remain relatively stable.) This allows for easy comparison to other titles and helps retailers gauge their orders for all other titles. This formula is only a guide, other factors may impact a titles’ ability to sell in certain locations and clientele.